Maison Margiela x Gentle Monster Fourth Eyewear Collection
The avant-garde 68-piece collection explores the art of deconstruction through leather-wrapped profiles and floating structural stitchwork.
Gentle Monster
The 68-piece collection (43 sunglasses and 25 optical frames) leans hard into Margiela’s long-running “Deconstruction” theme. Familiar shapes get warped, crushed, and rebuilt into something more sculptural and less polite.
On one end you get oversized, high-volume shields that swallow the face and push the peripheral vision wider. On the other, slim upswept cat-eye frames tightly wrapped in leather so they sit against the skin like a second layer. The house’s signature four white stitches show up throughout; on the narrower styles they appear to float along the edge of the frame instead of sitting flush.
The campaign film is a short, cinematic piece directed by Alex Prager with a countdown running through it. To mark the release, the brands are putting up intentionally unfinished, raw-feeling installations in eight cities: Seoul, Tokyo, Shanghai, Beijing, Bangkok, Kuala Lumpur, Melbourne, and Paris.
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