Art of the Game Turns New York Into a Giant Playground

Art of the Game Turns New York Into a Giant Playground

The 2026 FIFA World Cup brought serious art energy to New York.

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ARTS 14C New York
COURTESY OF ARTS 14C

Art of the Game Turns New York Into a Giant Playground

JUMIRO

Art of the Game is a massive public art project that scattered 23 giant soccer ball sculptures across the five boroughs and parts of northern New Jersey. Each ball was designed by a different artist, turning everyday streets and parks into one huge interactive exhibition during the tournament.

Artists like Futura 2000, Katherine Bernhardt, Hank Willis Thomas, and Eddie Martinez jumped on board, each putting their own spin on the classic soccer ball. You have colorful abstract patterns sitting next to bold graphics and pieces that touch on culture, identity, and community.

It is fun, colorful, and smart without feeling stuffy. People walk by, take photos and actually engage with the art in their own neighborhoods instead of having to go to a gallery.


ALYSSA KI


What is really cool about this is how it mixes high art with street culture and the excitement of the World Cup. Museums like MoMA and the Whitney helped pick the artists, so it has real weight, but it stays playful and open to everyone. In a busy city like New York, these big bold sculptures slow things down and get people talking and smiling. It turns public space into something shared and alive.

This project shows how art can connect with huge global events and reach way more people than a traditional show ever could. It is bold, celebratory, and perfectly timed for the summer. If you are in New York, make sure to go hunt some of these balls down.

They capture that joyful, energetic spirit of the games while reminding us how powerful public art can be when it meets the streets.

Whether you are a football fan, an art lover, or just someone who likes cool things in the city, Art of the Game delivers. It is one of those projects that feels fresh and important at the same time.

Art of the Game is a massive public art project that scattered 23 giant soccer ball sculptures across the five boroughs and parts of northern New Jersey. Each ball was designed by a different artist, turning everyday streets and parks into one huge interactive exhibition during the tournament.

Artists like Futura 2000, Katherine Bernhardt, Hank Willis Thomas, and Eddie Martinez jumped on board, each putting their own spin on the classic soccer ball. You have colorful abstract patterns sitting next to bold graphics and pieces that touch on culture, identity, and community.

It is fun, colorful, and smart without feeling stuffy. People walk by, take photos and actually engage with the art in their own neighborhoods instead of having to go to a gallery.


ALYSSA KI


What is really cool about this is how it mixes high art with street culture and the excitement of the World Cup. Museums like MoMA and the Whitney helped pick the artists, so it has real weight, but it stays playful and open to everyone. In a busy city like New York, these big bold sculptures slow things down and get people talking and smiling. It turns public space into something shared and alive.

This project shows how art can connect with huge global events and reach way more people than a traditional show ever could. It is bold, celebratory, and perfectly timed for the summer. If you are in New York, make sure to go hunt some of these balls down.

They capture that joyful, energetic spirit of the games while reminding us how powerful public art can be when it meets the streets.

Whether you are a football fan, an art lover, or just someone who likes cool things in the city, Art of the Game delivers. It is one of those projects that feels fresh and important at the same time.

JUMIRO Magazine
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© 2026 JUMIRO MAGAZINE / ALL RIGHTS RESERVED

© 2026 JUMIRO MAGAZINE / ALL RIGHTS RESERVED